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BUSINESS PLAN SECTIONS Key elements in every business plan are the following sections: Executive Summary In one or two pages present the main purpose and content of your plan Company Summary Summarize the key elements of your company and what will make it successful

Products and Services Highlight major products and services offerings Market Analysis Summary Summarize how your company's products and services compete in your target marketplace

Strategy and Implementation Summary Show how you expect to be able to implement the strategy that is outlined in the business plan Management Summary Highlight the major executives of your company Financial Plan Present highly summarized financial information showing how your company expects to operate under this proposal Appendices Add necessary detailed information to support your business plan.